Skip to main content

How Impressions Are Counted

How screen impressions are measured.

Updated today

How Impressions Are Counted

Screen Impressions

Calculated using:

  • Screen telemetry

  • Height + radius

  • Environmental visibility

  • Mobile-device density

  • Population modeling

  • Historical density curves
    ​

All impression logs are accessible in your reporting view.

Did this answer your question?